Novelty, art, business

Sobre los escritores, la creatividad y la innovación.

The Story's Story

“[T]he most important task in business—the creation of new value—cannot be reduced to a formula and applied by professionals,” as Thiel says in Zero to One, which, if you haven’t read it, you should stop reading this post and go read it instead. Read properly it’s about art as much as business. The most important task in art may also explain why art schools bother us (sample: “Why Writers Love to Hate the M.F.A.?“>): they take what might be successful master-apprentice relationships and make them professional—that is, more like consultants than like artists. Maybe the best consultants are artists, but that’s rare.

There’s more evidence for this: Genre writers often bother literary writers, perhaps because genre writers tend to execute a formula rather than innovate (the word “tend” is key here). If genre writers do come up with a new formula, they tend to iterate on that…

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Zero to One — Peter Thiel and Blake Masters

Muy interesante perspectiva sobre la creatividad y el negocio

The Story's Story

Zero to One: Notes on Startups, or How to Build the Future is out and you, like everyone, should read it; the book is of course about startups but its deeper themes are philosophical in nature: how we should think about and relate to the world. The writing is elegant and clear without having a distinctive style that can be easily labeled by calling attention to itself. It is Robertson Davies’s plain style, used well here.

Those who have already read Blake Masters’s CS 183 classnotes—I have—may be disappointed, since they form the core of the book. Nonetheless those notes have been cleaned up, organized, and updated with more recent examples. The thrust Zero to One is also beautiful and optimistic: the future is important, it can be shaped and improved, and individual choices matter. In believing those three things, and especially the second two, Thiel and Masters…

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